Every television executive and producer wants their show to be the newest buzz-worthy (and binge-worthy) program and the hot topic of discussion around the water cooler. But in order for that buzz to begin, it’s important that everyone be able to take part in the conversation.
There are a number of things that producers can do to make their shows more accessible to their audience, including captioning the content for those in the deaf and hard-of-hearing community and providing audio description for people who are blind or with low vision.
An article by VITAC in NAB Amplify offers tips to consider (service offerings, quality, experience, ease of ordering, cost, customer support, and flexibility, among others) when choosing a professional captioning and audio description provider.
Though there are many behind-the-scenes components that make up good captioning, subtitling, and audio description, securing professional accessibility services doesn’t need to be stressful. Working with an experienced captioning and audio description provider can save time, simplify workflows, eliminate stresses, and, in many instances, reduce costs.
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